Ahead of our winter drop of products, and as an introduction to Form&Thread, we’ve collaborated with Jonathan Daniel Pryce (@garconjon) to create a series of portrait and brutalist architectural images.
Before launching the brand we had three key words in mind that we wanted to define F&T products; materials, texture and construction. Socks are often simple products, so we decided to focus on the tactile element of them. It’s these same three words that are often used to describe brutalist architecture, so we decided to strip everything else away and pursue this in the imagery - contrasting the power and simplicity of socks on a nude, with the stark form of brutalist architecture.
We’ll be exhibiting the images at the F&T pop-up during November, where products will also be available to purchase. Sign up to the F&T Mailing List and follow @formandthread for details.